Senior Consultant - Marketing and Innovation

As a Senior Consultant in Wavestone 's Business Consulting practice, you will serve as a trusted business advisor to our clients while leading a variety of business-related engagements. You will have the opportunity to be a hands-on leader, gathering and analyzing data, exploring innovative solutions, making actionable recommendations, and communicating with key stakeholders. Your enthusiasm, creativity in finding solutions, and self-motivation will help our clients achieve their human capital goals. In this role, you will lead and manage client engagements that may include c ustomer experience, digital marketing, brand marketing/strategy, consumer centered design, marketing analytics and performance measurement, social media strategy and content marketing and storytelling . This role provides an opportunity to broaden your leadership skills, work across a variety of industries, and the opportunity to exercise your entrepreneurial spirit to deliver superior results for our clients. Responsibilities Lead the strategy and execution of marketing and innovation projects in areas that may include brand/digital marketing, brand strategy, new product development/launch, omni channel marketing and market research. Develop and implement integrated marketing plans that align with business goals, enhance brand visibility, and generate demand across key channels and audiences. Lead, facilitate, and participate in client project meetings while providing a unique point of view from perspective of marketing and innovation. Participate in proposal development and delivery to client organizations. Apply expertise by monitoring and identifying project issues, mitigating risk, and ensuring timely and cost-effective delivery of work. Confidently manage project teams, deliver structure where there is ambiguity, resolve stakeholder resistance and risks, and implement the desired outcomes. Work closely with diverse teams to deliver results and foster an environment to recognize and reward individual and team achievements. Present findings both internally at Wavestone and externally to clients, including data acquisition and insights. Collaborate with an internal network of skilled consultants to solve client problems and deliver high impact projects. Continually evolve and build a knowledge base within the areas of brand and digital marketing. Cultivate and maintain long term relationships with clients to identify collaborative efforts and develop new business engagement opportunities. Education Bachelor’s degree in a variety of disciplines to include Business, Marketing, Technology, Engineering, Human Resources, Organizational Effectiveness, or related fields. Master’s degree preferred. Required Experience 3 or more years’ brand / digital marketing consulting experience required. Proven experience in traditional brand marketing, brand strategy, and digital marketing with a strong ability to integrate both disciplines to drive cohesive and effective campaigns. Project management experience leading projects and managing project teams. Well-developed financial and business acumen from working in a variety of business functions including supply chain, finance, operations, HR, marketing, and sales. Experience in both Agile and Waterfall project methodologies. Expertise in multiple project management tools. Passion for identifying problems and the desire to collaborate with clients in designing and implementing simple solutions in complex and unclear situations. Leadership skills and the ability to manage cross-functional project teams. Demonstrated strategic big picture thinking paired with the ability to pivot and deep dive into the details as required. Expertise in Microsoft Office products including the ability to develop compelling communication of complex concepts using PowerPoint. Confidence and presence to engage directly with clients at the senior leadership level. Strong written and oral communications skills including the ability to communicate concisely and clearly with both line and senior management level clients. Ability to travel based on client requirements. Preferred Experience Prior experience consulting or managing projects in pharmaceuticals, consumer products, healthcare, medical marketing industries or related business. Prior experience in a big four consulting environment. Benefits Medical / Dental / Vision coverage Health Care FSA and Dependent Care FSA Employer Paid disability and life insurance Short-term & Long-term Disability Term life and AD&D Voluntary life insurances Critical Illness and Accident insurances $50 Technology stipend (monthly) 401(k) retirement plan - Traditional 401(k) & Roth 401(k) 30 Days of flexible paid time off (accrued monthly) Employee Assistance Plan (EAP) Wavestone is an equal opportunity employer. We embrace diversity as a core component of our culture. Our collective success depends heavily on the recruitment and inclusion of qualified professionals, regardless of individual characteristics such as race, ancestry, religion, color, sex, age, national origin, sexual orientation, gender identity, disability, veteran’s status, or any characteristic protected by law. Wavestone is a global consulting firm with over 5,500 professionals across 17 countries, dedicated to helping organizations navigate complex business and technology challenges. We combine deep industry expertise with a comprehensive portfolio of transformation services—including business strategy, data strategy, cybersecurity, and digital transformation to name a few—to deliver measurable results. Our collaborative approach ensures tailored solutions for each client, with a strong presence in key industries such as Financial Services, Energy, Life Sciences, Healthcare, Insurance, etc. In North America, Wavestone operates from hubs in New York City, Pittsburgh, Dallas and Toronto, working closely with CEOs and technology leaders to optimize IT strategy, sourcing models, and business processes. We are committed to building lasting partnerships with our clients and fostering a culture of growth and innovation within our team. From day one, Wavestone consultants are immersed in high-impact projects that accelerate their development as confident leaders and trusted business advisors. By joining Wavestone , you can expect to be working on one of more of our core 4 capabilities: Business Consulting – Business Strategy & Transformation, Organizational Effectiveness & Change Management, Operating Model Design & Agility, Program Leadership & Project Management, Marketing, Innovation, & Customer Experience. Technology Consulting – IT Strategy & CTO Advisory, Technology Delivery, Data & Artificial Intelligence, Software & Application: Development & Integration, SAP Consulting, Insurance/Reinsurance. Cybersecurity - Cyber Transformation Remediation, Cyber Defense & Recovery, Digital Identity, Audit & Incident Response, Product & Industrial Cybersecurity. Sourcing & Service Optimization - Global Services Strategy, IT & Business Process Services Outsourcing, Global In-House Center Support, Services Optimization, Sourcing Program Management. Join us for a rewarding career in management consulting, offering competitive compensation, continuous learning, and many opportunities for professional growth. Shape the future of consulting and make a lasting impact - Apply now to join our team! Read more at www.wavestone.com Originally posted on Himalayas