At Paystone, we’re building the future of customer-driven growth, where great experiences and strong partnerships replace traditional advertising. We’re looking for a Manager, Partner Marketing who will bring creativity, strategic thinking, and executional excellence to grow and scale our partner ecosystem across our brands: NiceJob, DataCandy, and Paystone. You’ll also lead the partner-facing go-to-market (GTM) launch of a brand-new business line in early 2026, making this a high-impact, career-defining role.
In this position, you’ll serve as the connector between partnerships, marketing, and sales, activating campaigns, building co-marketing strategies, and driving demand through partner channels. If you’re passionate about building programs that create measurable impact, enjoy blending strategic planning with hands-on execution, and thrive in a fast-paced SaaS environment, this role is for you.
What You’ll Do
- Drive demand generation: Execute lead generation campaigns across internal and partner channels—social, blogs, podcasts, events, webinars, livestreams, and beyond.
- Build scalable strategies: Develop co-marketing initiatives with major partners to showcase the power of reputation marketing and customer-driven growth.
- Activate communities: Drive brand awareness and engagement within partner user groups and online communities.
- Own GTM initiatives: Manage launches of new integrations, partner programs, and ecosystem campaigns, keeping our brands top of mind.
- Enable partner sales teams: Equip partner relationship managers with the tools they need to deliver compelling communications, training, and enablement content for partner reps and independent sales organizations.
- Maximize visibility: Identify and lead our brands’ presence at exhibitions, trade shows, and sponsorship opportunities.
- Measure and optimize: Set KPIs, track performance, and continuously refine campaigns for greater impact.
- Lead with influence: Mentor and grow the partner marketing team, ensuring alignment with company goals and cross-functional success.
What You Bring
- Education:
- Bachelor’s degree in Marketing, Business, Communications, or related field required.
- Experience:
- 5+ years in marketing, including at least 2 years in partner or channel marketing roles.
- 1+ years working in B2B SaaS organizations.
- Core Skills:
- You’re a seasoned marketing generalist—you’re comfortable wearing many hats and have hands-on experience across content formats like blogs, email, video, and more.
- Proven expertise in partner/channel marketing is an asset—including co-marketing, co-selling, and partner acquisition campaigns.
- Skilled in planning and activating events, tradeshows, webinars, and community engagement.
- Excellent project management skills, ability to keep initiatives on track, align stakeholders, and move ideas from concept to execution.
- Familiarity with marketing automation, CRMs (e.g., HubSpot, Salesforce), and analytics tools.
- Leadership & Collaboration:
- Experience collaborating cross-functionally with marketing, sales, partnerships, and product teams.
- Strong relationship-building skills to influence internal stakeholders and external partners.
- People leadership experience—coaching and supporting team growth is an asset.
- Personal Attributes:
- Data-driven and creative thinker who’s not afraid to test new approaches.
- Confident and discerning — you know how to prioritize, push back when needed, and say “no” in service of the bigger picture.
- Adaptable and resilient in fast-paced SaaS environments.
- Excellent communication and storytelling skills—clear, concise, and persuasive.
- Curious, humble, and growth-minded, with a focus on driving impact over ego.
Interview Process
Get-To-Know-You → Manager Interview → Case Study → Peer Interview → Offer
Perks & Benefits
- Compensation tied to market data
- We reward for contribution
- Flexible Time-off
- We’re committed to career development
- Work from home
Our Mission
By joining Paystone, you are joining a team that is future-focused and driven by our mission of creating Customer Driven Growth.
By helping our clients create better experiences for their customers, and in turn, motivating their happy customers to share their experiences with others, our platform creates the momentum for our clients to gain more happy customers. In other words, we win when our customers do.
Curious?
Good! We want all the curiosity we can muster. Innovation stems from observation and questioning, so be eager, be innovative, and be ready to raise the bar.
Come check us out!!
paystone.com
datacandy.com
get.nicejob.com
About Us
Paystone is a leading North American payment and software company redefining the way merchants engage their customers and grow their businesses. The company's seamlessly integrated suite of automated payment processing, customer loyalty, gift card solutions, and now reputation marketing, is used by brands such as Irving Oil, The Source, Global Pet Foods, Kernels Popcorn, and many of the MTY Food Group's restaurant brands. Paystone's solutions are used at over 30,000 locations across Canada and the United States which collectively process over 10 billion dollars a year in bankcard volume. We employ over 200 employees and serve as the technology partner of choice for hundreds of partners across North America.
**Paystone is an equal opportunity employer. Should you require any accommodations due to disability please let us know at the time you are selected for an interview.**
Originally posted on Himalayas
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