Moontide Agency is a fully integrated, full-service agency based in Southern California. They are seeking an Assistant Programmatic Buyer to manage day-to-day execution of programmatic campaigns, including set-up, testing, optimization, and analysis across various platforms.
Responsibilities
- Launch, manage, and optimize programmatic campaigns across platforms such as The Trade Desk, DV360, Amazon Ads, and other leading demand-side platforms
- Within media buys, you will be building 1st & 3rd party audience targets, curating inventory targeting, pulling and analyzing campaign reporting to inform performance, and thinking creatively to optimize media buys according to client goals
- Collaborate on strategic and tactical programmatic initiatives that drive, engage, and convert qualified traffic
- Collaborate on day-to-day campaign management and strategy across various internal and external client efforts
- Perform daily campaign activities including budget management and pacing, forecasting, performance monitoring and optimization
- Participate in agency relationships and meetings to benefit campaign performance
- Proactively communicate recommendations, needs, and expectations to internal account managers
- Create campaign wrap-up reports, including insights and recommendations for future campaigns
- Stay on top of evolving programmatic trends, DSP innovations, compliance policies, and performance best practices
Skills
- 1+ years of experience in digital marketing, 1+ year DSP experience preferred
- Strong learner with ability to explore and retain new ideas and concepts thoroughly
- Strength in interpreting data, deriving insights, and transforming insights into action
- Highly organized with a keen attention to detail; able to manage multiple tasks and campaigns simultaneously
- Self-driven with excellent planning, organizational, and time-management skills
- Experience with the principles of media planning and buying
- Strong understanding of digital media metrics
Benefits
- Professional development opportunities and dedicated mentorship
- Access to best-in-class tools and resources to support your success
- Comprehensive medical, dental, vision, FSA, and life insurance coverage
- 401(k) retirement plan
- Paid holidays, sick leave, and unlimited PTO
- Tech stipends, lunch-and-learns, and team happy hours
- Charitable donation matching and opportunities to give back through philanthropy initiatives
- A hybrid work model combining WFH flexibility with in-office collaboration (El Segundo, CA office, 2x per week required)
Company Overview
Welcome. Allow us to introduce ourselves. Moontide is a fully integrated, full-service agency based in southern California. It was founded in 2004, and is headquartered in El Segundo, California, USA, with a workforce of 51-200 employees. Its website is https://moontide.agency/.
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