CRM Journey Manager – Part-Time, Temporary
Job Description: • Build and deploy customer journeys using TTC’s CRM and email marketing platform (Marketing Cloud). • Utilize email templates that reflect brand voice, tone, and visual identity. • Utilize data extensions as needed to create personalized and dynamic emails. • Work with Sr CRM Manager to segment audiences for personalized communications. • Conduct A/B testing for subject lines, CTAs, send times, and creative layout. • Monitor and report on key performance metrics (open rate, click rate, conversions). • Ensure all emails are CAN-SPAM and GDPR compliant. Requirements: • 5+ years of experience in email marketing, preferably B2B. • Expert with Salesforce Marketing Cloud. • Expert in email design best practices and HTML/CSS for formatting. • Excellent organizational and time management skills. • Strong attention to detail and commitment to accuracy. • Ability to work independently and cross-functionally. Benefits: Apply tot his job